Google is going to give their GMB profile three new attributes and add businesses a new way to highlight the services they offer.
The three new attributes in Google My Business profile is enabling businesses to highlight more types of services offered.
Attributes in a Google My Business profile enable customers to know what a place has to offer. This helps them to make informed decisions. Attributes are visible to customers who look up a business in Google Search and Maps.
The traditional attributes are WiFi, outdoor seating, and other things of similar features.
In today’s pandemic situation, the lifestyle of people has changed completely. In the world we live now, it is more helpful to know if a restaurant is offering curbside pickup than learning about outdoor seating.
Since some businesses are reopening now, it is also important for them to highlight if they have reassumed their dine-in services or not. Google is rolling out the new attributes focusing on these factors.
New GMB Attributes:
Keeping the current situation in mind, Google has added three attributes to GMB profiles, which appear in Search and Maps. They are –
- Curbside pickup
- No contact delivery
Google observes, over the past two months, millions of restaurants have made a few changes to their dining attributes. According to Google,
“Since March, more than 3 million restaurants have added or edited their dining attributes. Some restaurateurs are even ditching dining areas for good.
To support all types of food merchants, virtual kitchens can now verify their businesses on Google My Business.”
These updates are already available on Google My Business profiles. Businesses can add or edit attributes by following the below steps:
- Sign in to Google My Business
- Open the location you would like to manage
- Go to the menu and click on “Info”
- Find “Add Attributes” and click Edit. Now search for the attribute you want to add and scroll through all the available options for your business.
- Once you are finished with your edits, click Apply.
Hope, this would help users a lot to stay safe and hygienic.